How to Become an Advertising & Promotions Manager

How to Become an Advertising and Promotions Manager

Are you investigating what it takes on how to become an Advertising and Promotions Manager? The main job of an Advertising Manager is to gain the public’s interest in a product or service. They are responsible for creating ad campaigns and preparing promotional material such as posters, commercials and contests.

They often plan which media to advertise in, negotiate adverting contracts, and develop budgets. Advertising and Promotions Managers run market research studies to better understand customer and market opportunities, supervise advertising and promotions staff and meet with clients to provide marketing advice. 

In general, most Advertising and Promotions Managers have a bachelor’s degree in advertising, journalism, statistics, or management.[ii] 

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Frequently Asked Questions About Becoming an Advertising Manager

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