Bachelor of Science in Communication / Marketing and Sales Communication

This concentration focuses on the science of humanistic interaction in marketing and sales. Emphasis is placed on understanding the psychology of behavior, and the impact that it has on marketing communication tools and strategies. The ethical responsibility associated with customer message management is also emphasized throughout the program.

For program disclosure information, click here

While widely available, not all programs are available in all locations or in both online and on-campus formats. Please check with a University Enrollment Advisor.