| Degree Description: |
Southern New Hampshire University’s graduate certificate in integrated marketing communications focuses on the development, evaluation and implementation of integrated marketing communication strategies in complex environments. This certificate deals primarily with an in-depth analysis of a variety of concepts, theories, facts, analytical procedures, techniques and models in topics that include various communication functions, media alternatives and the integrated marketing communication concept. Courses include Marketing Strategies and Integrated Media Strategies. 15 credit hours are required to complete this program.
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