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| Degree Title: | Associate of Science in Business Administration - Marketing | ||
| School: | Peirce College | ||
| Degree Description: |
Peirce College offers an Associate of Science in Business Administration with a concentration in Marketing. The Associate level in Marketing concentration introduces you to the field of marketing. Students learn how to develop personal selling strategies, plan advertising campaigns, and use the Internet for successful marketing campaigns. You will receive an overview of the concepts and theories that provide the foundation for marketing management study. Learn about Internet marketing, customer relationship management, consumer behavior, personal selling strategies, and market research with our concentration in Marketing. Course highlights of this AS in Business Administration include: Advertising Principles, Internet Marketing, Consumer Behavior and Selling Strategies. Students will complete a minimum of 61 credits to earn an associate degree. Generally, a student will complete 61 credits in 21 classes. |
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