Business Administration (Bachelor's)

Keiser University's Bachelor of Arts in Business Administration provides instruction to ensure that students have the analytical skills, communication skills, and academic knowledge to be able to: interpret and convey financial information; make business decisions based on value of money, investment and capitalization options; make marketing decisions geared towards meeting customer needs; formulate strategy, plans, and policies to meet organizational goals and objectives; and to develop and locate the resources necessary to insure successful management of a business. Students will use computer and software applications necessary to prosper in a business environment. Emphasis on business professionalism, entrepreneurship, leadership skills and strategic thinking will prepare graduates for a career in the dynamic world of business.

Program available with majors in:
Human Resources, International Business & Trade, Management, and Marketing.