Master of Science in Internet Marketing

Full Sail University’s online Internet Marketing Master’s Degree Program explores the constantly evolving world of multi-channel marketing in the 21^st century and the complex issues and opportunities available through the Internet. You’ll learn how to plan, launch and optimize integrated/comprehensive Internet campaigns that raise awareness, drive traffic, generate conversions and measure return on investment.  You’ll discover the strategies the leading digital marketing companies are using to establish corporate brand identities and to engage in Internet related commerce.

Course Highlights:

• Advanced Search Engine Optimization

• Advanced Internet Marketing Strategies

• Internet Consumer Behavior And Analysis

• Strategic Internet Public Relations

• Web Metrics And Analysis

• Internet And The Law